Hopefully Shark Tank is getting those entrepreneurial juices going. You will see on the show in coming weeks all sorts of inventions and businesses that will make you say or think, “I can do that”; and you can. If there is a second season then you may get your chance. Every week, I will put down various tips for you to consider when pitching your ideas to potential investors.
Tip 1: Do your Research:
Marketing and business is very simple: Find out what the customer wants and give it to them. Easy right…? The number of people who have pitched to us and said their family and friends loved their idea but they had not done any real research was staggering.